
FORE:"What fools we wuz to both go off and leave 'em," murmured Si in deep contrition. "What fools we wuz."
Published Aug 30.
TWO:"I GUESS," thought Si, as he left the Orderly-Sergeant, and walked down the company street to the left, "that the best way to begin is to get them little whelps into an awkward squad, and give 'em an hour or two o' sharp drillin'. That'll introduce 'em to the realities o' soljerin'."
Armed with insight, we embark on designing the right brand experience that engages the audience. It encompasses both the strategic direction and creative execution that solves a business problem and brings the brand to life.
In the create phase, the big idea is unleashed to the world through different media touchpoints. This is when we watch the audience fall in love all over again with our client’s brand.
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FORE:The train finally halted on a side-track in the outskirts of Chattanooga, under the gigantic shadow of Lookout Mountain, and in the midst of an ocean of turmoiling activity that made the eyes ache to look upon it, and awed every one, even Si and Shorty, with a sense of incomprehensible immensity. As far as they could see, in every direction, were camps, forts, intrenchments, flags, hordes of men, trains of wagons, herds of cattle, innumerable horses, countless mules, mountains of boxes, barrels and bales. Immediately around them was a wilderness of trains, with noisy locomotives and shouting men. Regiments returning from veteran furlough, or entirely new ones, were disembarking with loud cheering, which was answered from the camps on the hillsides. On the river front steamboats were whistling and clanging their bells.
Published Aug 28.
TWO:Looking across the street he noticed Eph Click, whom he had known as a camp-follower down in Tennessee, and was now running a "place" in the unsavory part of the town. Shorty had the poorest opinion of Eph, but the latter was a cunning rascal, who kept on the windy side of the law, and had so far managed to escape the active notice of the Provost-Marshal. He was now accompanied by a couple of men in brand-new uniforms, so fresh that they still had the folds of the Quartermaster's boxes.
Armed with insight, we embark on designing the right brand experience that engages the audience. It encompasses both the strategic direction and creative execution that solves a business problem and brings the brand to life.
In the create phase, the big idea is unleashed to the world through different media touchpoints. This is when we watch the audience fall in love all over again with our client’s brand.
Read More